Paul Wells.

• What conclusion can I draw from this study?

The relationship to being frightened changes with age and relates to border factors affecting emotional responses.
Audience between 1970-80's are most anaesthetised to explict special effects, whereas 'monster' films 20 and 30's reported very strong personal responses to images and iconography of horror (when cinema was new and unknown.
Young audiences are aware of artificality and are become harder to shock. which films play into this knowingness of horror conventions? is this part of the fun?

• What are the limitations?   

on the basis of this theory, what horrifies audiences changes according to conditions in society and ways in which audiences experience film going so what scares us now?